Our Story

We came across Turkish towels for the first time back in 2017 when Joe's parents brought one back from a trip to Asia. The fabric was so amazing - soft, light, breathable, and had a beautiful geometric pattern. Since we were new parents ourselves, and had babies on the mind, we thought it would be cool to have a baby blanket made out of this great fabric... but we couldn't find anything like it online!

So, doing what most (crazy) people would do, we found a supplier in Turkey and set up a shop of our own. We've been selling baby blankets ever since, and have added more traditional towels and throw blankets. Keep an eye out - we'll constantly be adding to the shop! : )


About the founders

We're a husband and wife team juggling the fun of parenthood and entrepreneurship. Our world revolves around our three kids. They constantly amaze us and, as cliche as it sounds, teach us just as much as we teach them.

Joe works in the medical device industry, but is (obsessed maybe?) with starting businesses. Kersten was a teacher, but is now a stay at home mom raising three kids. We enjoy spending time with family, cooking, eating, exploring, traveling, and trying new things. 


Kersten & Joe

Elsie, Isla & Jack